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CPO Spark Think Tank Session 4: Unleashing Innovation in the New World of Work

In association with the Financial Times, our CPO Spark Think Tank brings together a hand-picked group of progressive CPOs from market-leading companies around the world who want to drive positive change and top-line growth in their businesses. Over the course of four in-depth virtual sessions, the group focused on the strategies, new technologies, and bold ideas helping CPOs innovate and add value to the wider business while responding to the pressure to reduce costs and mitigate risk in a time of unprecedented change

In the final session, HFS Research Founder, CEO and Chief Analyst Phil Fersht shared his insights on key drivers for today’s enterprise and how the most successful companies will capitalize on the future of work with an ecosystem approach providing a connected customer, employee, and partner experience that creates new thresholds of enterprise value. Read the key takeaways from the insightful and inspiring discussion below: 



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